I’m a Northern girl. I’ve done lots of things in my life. And as I started getting more grey hair, I realized that sometimes it’s the things that bring you the most joy that will likely bring others joy too. That’s how I started Unorthodox.
When I was looking to name my small storefront in Whitehorse, a friend suggested unorthodox, underlining “north”. It seemed so fitting. Because that’s the way we roll up here. We do things differently.
Unorthodox curates collections of one-of-a-kind, wearable-art and fashion created by Indigenous artists who are inspired by their traditional design cultures, stories and processes. They all have amazing talent, respect, dreams – and great style!
I love their work. And I’m honoured they choose to collaborate with me so we can share the love.